Company description
Marketing and promotion company for the luxury world, especially in the cosmetics sector.
A CHALLENGE TO BE FACED
Their problem was based on the lack of a dedicated area for the development of advertising campaigns for big brands within perfumeries. What they needed was both a management part, optimisation of the various campaigns on the various media, and a creative part, in order to get themselves noticed, focusing mainly on in-store promotions of the various products. In addition, they also needed support for the creation and rendering of what were the 'table-top dispensers' of perfumes: for that part of the display and sales support material that requires brand approval before being produced.
OUR SOLUTION
OVERBRAND is a collaborative tool that uses the various collaborative flows. It brings together the work of the entire team in one place, thanks to the direct and transparent integration of all production systems, from management to the layout designer. The modular Overbrand solution is realized by integrating several solutions. Each of them is carefully chosen or developed in order to manage the different parts of the content production and publishing process in the best possible way. The most suitable systems are implemented in relation to the type of processing
ACHIEVEMENTS
With this tool you are able to keep an eye on the progress and workload of your team in real time, in order to proactively manage risks and report updates to interested parties.
