Company description
A key player in the international market for the production and distribution of jewellery, in particular customisable bracelets, rings, necklaces and watches.
The challenge
Faced with the difficulties of the pandemic period, the brand needed to increase sales through a simple, quick and effective communication system.
The aim was to guarantee all consumers a comprehensive customer service that was at the same time customised to their individual needs.
Our solution
Whatsapp Enterprise is the ideal instant messaging solution for the brand's needs.
Thanks to this platform, it was possible to generate a single verified number with which to communicate to customers, providing them with immediate assistance for an optimal shopping experience.
In addition, the software allows for push notifications of discounts and tailor-made offers, both automatic and customised messages that nurture the brand's relationship with the customer.
Achievements
With the implementation of Whatsapp Enterprise, the brand serviced more customers per day by exchanging thousands of automated and personalised messages.
As Whatsapp is the world's most popular messaging platform, customers were already familiar with its dynamics and were therefore able to contact operators in a simple and intuitive way.
In conclusion, the use of instant messaging has proven useful in maximising customer satisfaction and significantly increasing daily revenue.