Company description
Leader in the publishing sector in France. It is in fact a historic daily newspaper considered to be the national newspaper of reference. Its dual circulation, both print and web, in addition to current affairs, economics and politics, offers multimedia content for young people and magazines.
The Challenge
Replacing editorial systems with new, more powerful tools. The customer was looking for software that would allow the creation of content for all magazines in the most efficient way to compete in the online world.
Our Solution
The existing publishing systems were replaced with TIMONE System and WoodWing Studio. TIMONE System is a product researched and developed by TELL. It is the ideal tool for editorial and advertising planning and control of any editorial product. Main features: Easy, fast and error-free planning activities. Planning activity synchronized with graphic layouts and texts. Planning tasks integrated with the editorial production environment and the sale of advertising space. Advertising module included in the system. Four vertical solutions in one installation (newspapers, magazines, tabloids, books). Synchronization with InDesign layouts. Automatic creation of PDF files. Multi-platform solution (Mac, Win, Web and all DBMS, MySQL, ie MSSql, Oracle,...). Integration with publishing systems. Information sharing. Multi-channel publishing. WoodWing Studio (formerly known as Enterprise Aurora) is a multi-channel publishing platform by our Dutch partner of the same name. With its two backbones, Enterprise Server and Content Station, it enables clear and intuitive management of the creation and publication processes of editorial content, whether static, dynamic or interactive. Created to meet the requirements of speed, flexibility and robustness, it allows uploaded content to be edited at any time, and published on different channels (paper, web, mobile devices and social networks). Some of its main features Simple and intuitive interface. Centralisation of content. Speed in searches. Optimisation of repetitive and redundant tasks. Reduction of user errors. Possibility of multi-channel content publishing. Effective workflow based on Adobe InDesign and InCopy. Data security: only authorized persons have access to sensitive information. Possibility of integration with Adobe DPS. Possibility of integration with Elvis DAM. Possibility of integration with third-party publishing systems Their flexible nature has enabled integration with the client's CMS for the centralized management of digital content, and with Twipe for its publication.
Achievements
The main result highlighted was ensuring perfect planning of the entire production process thanks to the complete automation of processes. This resulted in reduced errors and efficient collaboration between all departments involved.
